Loading ZIP outlines…
Circle is measured from where you first press; Lasso follows your outline. The switch under Add and Remove decides which ZIPs count: Touching (any ZIP the shape touches), Center in (the ZIP's center point is inside) or Fully in (the whole ZIP is inside). For an exact distance, type a ZIP above and press Radius.
To leave out PO Box or single-organization ZIPs (a company, university or government office), or to keep only those, uncheck the others under ZIP types in the list panel.
The dotted grip on each box moves it: click or tap the grip to fold the box away, drag it to put the box somewhere else.
About ZipZoomer: what it does, the data it uses, and answers to common questions.
ZipZoomer lets you build sales territories from ZIP codes on a map: draw each territory with a lasso, add whole counties or cities from the search box, see its population and the counties it covers, and export it as a ZIP list or a spreadsheet table with city, state and county. ZIP-based territories are easy to load into a CRM and leave no doubt about who owns an account.
The map above opens on a 30-mile radius around 75201 in Dallas, a starting point for one territory.
Territories with the same number of ZIP codes can differ tenfold in people: a 10-mile circle holds 306 ZIP codes around Midtown Manhattan and one around Miles City, Montana. ZipZoomer adds up the 2020 Census population of each territory as you build it, so you can move border ZIP codes from one territory to the next until the numbers are close. Use your own sales data on top of that; population is a starting point, not a forecast.
ZipZoomer holds one list at a time. To check a border, paste territory A’s list, then add territory B’s list: the count tells you how many ZIP codes they share (it rises by less than B’s size), and the map shows where. To find gaps, paste all territories together and look for unhighlighted ZIP codes inside the region.
For ads and mail you would leave PO Box and single-organization ZIP codes out. For territories, keep them: customers’ billing and mailing addresses use them, and a CRM rule that assigns accounts by ZIP code needs an owner for every ZIP code, including the PO Box ZIP codes downtown and the single-organization codes of large companies and campuses.
Most CRMs assign accounts to owners by ZIP code or postal code. Download each territory as a table (ZIP, City, State, County, Type columns, with commas or tabs), add a column with the owner’s name in a spreadsheet, and combine the territories into one file for the import. Five-digit ZIP codes keep their leading zeros in ZipZoomer’s files; keep the column as text in the spreadsheet so they survive.
Yes. Type a county name in the search box and press Add all to add all its ZIP codes, then add the next county. Each ZIP code belongs to the county that holds most of its area.
Save each one as a downloaded file and a share link. ZipZoomer shows one list at a time; paste a saved list back in to see or edit that territory.
No. A list can hold ZIP codes anywhere in the country, so a territory can be a set of separate cities or a key-account list.
Compare the 2020 population in the list panel as you build, and move border ZIP codes between territories. Weight it with your own account counts or revenue by ZIP code.
No. Lists stay in your browser and in the files and links you save. Analytics record only which features are used, never the ZIP codes.
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